Approach
Look beyond the story to the source, with uniquely powerful software than unearths the voices that matter on the issues impacting your business – letting you listen, track and engage the most credible and influential stakeholders.

Process
It’s a cycle of constant improvement – finding your stakeholders, understanding their perspective, listening to their voices and engaging with them – before evaluating your impact, tweaking the approach and doing it all again.
Identify
With a simple, topic-focused search of millions of global media sources, you identify the influential voices you need to hear – from academics and journalists, to politicians and organisations.
2500000+
Media data sources


Track
Plot their areas of expertise, chart their connections and map their interactions – building a clear visual reference of influence, sentiment and shifting opinion.
Qualify
With a comprehensive picture of how your stakeholders think, what they say and when they say it, 5hytyou’ll know who, where and how to engage through targeted communications.

